The Audi Revolut F1 Team reveals official name and Berlin launch date, marking a significant milestone in Audi’s long-term entry into Formula One. The announcement confirms the branding under which Audi will compete when it joins the championship and sets the stage for a high-profile team launch in Germany’s capital.
The development is important for Formula One as it signals the growing involvement of major global brands in the sport ahead of the 2026 regulation changes. For Audi, the confirmation strengthens its factory-team ambitions and underlines its commitment to innovation, sustainability, and long-term competition at the highest level of motorsport.
Introduction
Audi has officially confirmed the name under which it will race in Formula One, following the announcement of Revolut as a key strategic partner. The team will compete as the Audi Revolut F1 Team, aligning Audi’s motorsport identity with a global financial technology brand.
Alongside the naming announcement, Audi also confirmed that the team’s formal launch event will take place in Berlin. The launch is expected to present the team’s vision, leadership structure, and long-term roadmap as Audi prepares for its debut in Formula One under the new technical regulations.
Background: Audi’s Entry Into Formula One
Audi confirmed its intention to enter Formula One as a factory team earlier this decade, aligning its debut with the 2026 power unit regulations. These rules place a strong emphasis on sustainable fuels and increased electrical power, areas closely aligned with Audi’s broader automotive strategy.
To establish its Formula One presence, Audi acquired a majority stake in the Sauber Group, the Swiss-based organization currently competing in the championship. This partnership provides Audi with existing infrastructure, personnel, and race operations experience, allowing a smoother transition into full works-team status.
Latest Developments: Official Team Name Confirmed
Audi Revolut F1 Team Branding
With the latest announcement, the Audi Revolut F1 Team reveals official name and Berlin launch date, confirming Revolut as a title partner. The collaboration brings together Audi’s engineering heritage and Revolut’s global digital finance platform.
Audi has stated that the partnership is designed to support innovation both on and off the track. Revolut’s involvement is expected to focus on fan engagement, digital services, and global brand expansion as Formula One continues to grow in new markets.
Berlin Chosen as Launch Location
Audi confirmed Berlin as the host city for the team’s official launch event. The choice reflects Audi’s German roots and Berlin’s position as a global hub for technology, startups, and modern mobility.
The launch event is scheduled to take place ahead of Audi’s full competitive entry, offering fans and media an early look at the team’s identity and long-term ambitions in Formula One.
Key Facts and Official Statements
- Team Name: Audi Revolut F1 Team
- Championship Entry: Aligned with the 2026 Formula One season
- Base Operations: Switzerland (Sauber facilities) and Germany (power unit development)
- Launch Location: Berlin, Germany
Audi representatives have stated that the team name reflects a shared focus on innovation, performance, and future-ready technology. Revolut has described the partnership as a long-term collaboration aimed at connecting with Formula One’s expanding global audience.
Impact on Formula One and the Automotive Industry
Audi’s confirmed branding and launch plans reinforce Formula One’s appeal to major automotive manufacturers. The sport’s shift toward sustainability and cost controls has encouraged companies like Audi to view Formula One as a relevant platform for research, development, and marketing.
For the automotive industry, Audi’s entry highlights how motorsport continues to influence road-car technology, particularly in areas such as hybrid systems, software development, and energy efficiency.
Expert and Industry Perspective
Motorsport analysts note that establishing a strong team identity early is critical for new entrants. By confirming its official name and launch location well ahead of its debut, Audi is positioning itself as a serious long-term competitor rather than a short-term participant.
Industry experts also point to the Revolut partnership as an example of Formula One’s increasing integration with technology and financial services brands, reflecting the sport’s evolving commercial landscape.
People Also Ask
Q1. What is the official name of Audi’s Formula One team?
Audi will compete as the Audi Revolut F1 Team.
Q2. When will Audi enter Formula One?
Audi is scheduled to enter Formula One under the 2026 regulations.
Q3. Where will the Audi Revolut F1 Team launch take place?
The official team launch will take place in Berlin, Germany.
Q4. Why is Revolut partnering with Audi in Formula One?
The partnership focuses on innovation, global brand growth, and digital fan engagement.
Q5. Is Audi running its own Formula One team?
Yes, Audi is entering Formula One as a factory team through its stake in the Sauber Group.
Q6. What makes the 2026 F1 regulations important for Audi?
The regulations emphasize sustainability and hybrid technology, aligning with Audi’s strategy.
Conclusion
The announcement that the Audi Revolut F1 Team reveals official name and Berlin launch date marks a key step in Audi’s Formula One journey. By confirming its branding and launch plans, Audi has provided clarity on how it intends to position itself within the championship.
As preparations continue toward the 2026 season, attention will now turn to leadership appointments, technical development, and future driver decisions. The Berlin launch is expected to offer further insight into Audi’s long-term vision for Formula One.